Home

Home is what you land on after signing in. It reads the current state of whichever brand is active in the brand selector at the top of the sidebar and answers one question: what should happen next. Switching the brand swaps the whole page over.

What's on the page

The header names the brand and sums up its state in one color-coded line: items that need attention, active campaigns, and when something last happened. Green means nothing needs attention (when every campaign's path is complete, the line says so), amber means work is running, red means something failed.

Now

The Now section leads the page. While a workflow is running, a live banner shows the run's name and elapsed time; if the latest run failed, the banner says how long ago and links you to review it. Below the banner sits a single primary card with the brand's next step: create the Brand Profile on a new brand, create the first campaign once the profile exists, or take the most recently active campaign into its next missing phase (research first, then strategy, then media plan). When every campaign's path is complete, the top suggestion takes its place.

Under the primary card, a short list of suggestions covers other things worth doing, each tagged by type: Present (turn a completed research, strategy, or profile output into a page), Stale (a strategy that predates newer research), Measure (start a Marketing Mix Model run, or rerun strategy with its results), and Explore (chat with your outputs, or create a new campaign).

Campaigns

The Campaigns section shows up to five campaigns ordered by most recent activity. Each row has the campaign's name and dates, counts of its decks and pages, and three stage segments for Research, Strategy, and Planning. Each segment is colored by state, so runs currently in progress are visible at a glance, and clicks through to that stage with the campaign already selected. A chip on the right summarizes where the campaign stands, from "No runs yet" to "Path complete". View all opens the full Campaigns page.

Activity

The activity feed runs alongside, one row per run across the brand. Filter chips narrow it to All, Mine, or a single campaign. Rows carry a badge when the run produced a page or a deck, and Wiki updates appear with their own icon and link to the Wiki.

While work is running and the tab is open, the page refreshes itself every ten seconds.

What new users see

Until a brand is ready, Home shows a welcome screen instead. Before your first Brand exists, it asks you to create one; once a brand is selected but has no Brand Profile yet, it points you there instead. Three short descriptions of Research, Strategy, and Planning sit below either way. Once the Brand Profiler finishes, the full page takes over.

Limits and considerations

• No brand access. If your organization has brands but you don't have access to any of them, Home shows a "No brand access" message asking you to talk to an organization admin.
• Up to five campaigns shown. The full list, including archived campaigns, lives on the Campaigns page.
• The feed covers recent runs. For older work, open the relevant phase page (Research, Strategy, Planning) and use its history.